The amount of user activity performed in relation to a promotion may be tracked based on user content captured via the client application. At least a portion of user content captured via the client application may be scanned and analyzed to identify user activity related to the user content. Augmented reality content items may be executable to generate content that is displayed in relation to the user content and that indicates an amount of user activity related to the promotion. In addition, the augmented reality content items may be executable to generate content in relation to the user content that indicates one or more redemption options for the promotion based on an amount of user activity performed by a user of the client application that captured the user content.
Legal claims defining the scope of protection. Each claim is shown in both the original legal language and a plain English translation.
3. The device of claim 1, wherein the augmented reality content item is executable to display at least one of additional image content or additional video content including one or more options to redeem the promotion with respect to the user of the client application.
This invention relates to augmented reality (AR) systems for promoting and redeeming offers or promotions. The technology addresses the challenge of engaging users with interactive promotions in a digital environment, particularly through AR content. The system involves a device that presents AR content items, such as images or videos, to users of a client application. These AR content items are designed to display additional promotional content, including options for users to redeem promotions directly within the AR experience. The AR content may include interactive elements, such as buttons or links, that allow users to claim discounts, coupons, or other promotional benefits. The system enhances user engagement by integrating promotional offers seamlessly into AR displays, making the redemption process more convenient and immersive. The invention aims to improve the effectiveness of digital marketing by leveraging AR technology to create more compelling and actionable promotional experiences.
6. The device of claim 3, wherein the at least one of the additional image content or the additional video content is displayed as an overlay of the live view of the user content.
This invention relates to augmented reality (AR) systems that enhance live video content with additional digital overlays. The problem addressed is the need to seamlessly integrate supplementary visual information, such as images or videos, into a user's live view without disrupting the primary content. The solution involves a device that captures live video content from a user's perspective and overlays additional digital content, such as images or videos, onto the live view. The overlay is dynamically positioned and rendered to appear as part of the real-world scene, enhancing the user's experience with contextual or supplementary information. The system ensures that the additional content is visually coherent with the live view, maintaining spatial and temporal alignment to avoid visual disruptions. This approach is particularly useful in applications like navigation, gaming, or educational tools where real-time augmentation of the environment is beneficial. The device may include sensors or cameras to track the user's position and orientation, enabling accurate placement of the overlay content. The invention improves user engagement by providing interactive and contextually relevant information within the live view.
14. The one or more non-transitory computer-readable media of claim 9, wherein the promotion includes a first threshold level of activity that corresponds to a first reward and a second threshold level of user activity that corresponds to a second reward.
This invention relates to a system for incentivizing user engagement with digital content through tiered rewards. The system tracks user interactions with content, such as views, clicks, or shares, and applies predefined thresholds to determine reward eligibility. When a user reaches a first threshold level of activity, they receive a first reward, such as points, discounts, or virtual badges. If the user exceeds a second, higher threshold, they receive a second, more valuable reward. The system dynamically adjusts reward tiers based on user behavior, ensuring continuous engagement. The invention also includes a feedback mechanism to refine reward structures over time. This approach solves the problem of maintaining long-term user interest by providing escalating incentives tied to measurable activity levels. The system is implemented via software stored on non-transitory computer-readable media, ensuring scalability and adaptability across different platforms. The invention improves upon prior art by introducing multi-tiered rewards that adapt to user engagement patterns, making it more effective than static reward systems.
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March 31, 2023
May 28, 2024
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